Indiaspirational...The new trend inspired by India.

Vogue Australia April Issue with Catherine McNeil

Vogue Australia April Issue with Catherine McNeil

Spring Summer of 2008 O.P.I Nail collection

Campaign: Lakshmi Menon for Hermes spring/summer 08 shot by Thierry Le Goues

The Catalyst: Australian Vogue October 2007

Lately I've begun to notice that everything is turning Indian inspired! Everyday I find something new that stems its roots from India! Just yesterday I was talking to my equally understanding fashion friend J who further proved my point by reminding me about the new Hermes ad campaign staring indian model, Lakshmi Menon and a number of other impressively photogenic elephants (literally) ; but this is not where the trend began. You may remember. 'may' what am I talking about? You 'should' remember late last year the editorial from the September issue of UK VOGUE and October issue of Australian Vogue with Gemma Ward on the front cover in those striking blonde dread locks and the huge yellow overcoat. This, is where I think the trend has evolved from. The bright colours, funky knits and vibrant/cultural vibe of the shoot was the bold catalyst for the campaigns and collections to come! Next on my list of all things Indian is the latest Spring/Summer 08 collection by nail giant, O.P.I, entitled, india. The bold collection of colours were inspired by the 'vivid, warm and enchanting' colours of traditional indian culture.

Further indorsement of this growing trend is last months edition of Australian Vogue. The SUPERLATIVE photoshoot; Maharani moment, staring S.A.A favourite, Logan local and 'Indian Princess' Catherine McNeil was a true indicator if you're still not convinced of this whole Indian trend. The stunning McNeil, photographer Richard Bailey and fashion team at Aussie Vogue really captured the juxtaposition between the countries lavish opulence and impoverished bare under layer. Last of all in my list of small influences is last months edition of Russh which also caught onto the craze! With a Bindi clad model pouting terrificly whilst sporting the colourful accessory; it's no wonder why I've already started to bug my indian/hindu friend about where it is she gets hers from!

Can't wait to see you all in your cute Indian motifs and colourful clothes soon!!

Love always xoxo
S.A.A